Lifester Corporation

Director of Digital Marketing

Full-Time in New Canaan, CT - Mid Level - Marketing

Lifester.com is looking for a highly creative and motivated person to be part of our growing startup team to help execute our digital marketing and sales strategy.

Primary Duties and Responsibilities:

  • Marketing Automation
  • Salesforce CRM customization and integration
  • SEO, SEM and Google Adwords knowledge
  • Hootsuite, social media advertising
  • Guest blogging and press release creation
  • Adobe Photoshop or general design knowledge

Compensation Package:

  • $50,000 to $75,000
  • Salary commensurate with experience
  • Subsidized benefits package

Requirements:

  • Bachelor’s degree;

  • 3-5 years of relevant work experience in digital marketing

  • 3-5 years hands-on, demonstrable experience working with industry tools and analytics packages including email, web analytics, CRM, and marketing automation platforms (Act-on highly preferred), with knowledge of how cross-platform integrations impact data flows and campaign enablement.

  • Excellent written and verbal communication skills and ability to interact with all levels of businesses and technical resources.

  • Exceptional interpersonal and sales skills, proactive working style and extremely organized.

  • Strong attention to detail, accuracy, follow-up, and deadline a must.